Google Reps Harassment Calls
When you manage an ad account with Google, your account will automatically be assigned a “Google Ads Expert” or “Google Ads Specialist” (and in my experience… the title did not hold with any of them). Every quarter, these outsourced to india or the philippines specialists are given quotas of performance and new feature adoption that […]
Optimization Score & recommendations – a gimmick to trick people into increasing their spend
In Product design in 2021, it’s becoming increasingly popular to “gamify” your environment to reward positive user behavior. While this may be a great way encourage certain types of activity inside of a software platform, today we ask… is it possible that this can be illegal? Let’s find out. In 2020, Google introduced “Optimization Score” […]
Google Ads Bans Matomo Analytics (GA4 Competitor) Anti Trust
If you’re any sort of advertiser or digital marketer, you’ve probably come across or had to use Google Analytics, the world’s most widely used Analytics tool, and Google Ads, the dominant search advertising platform that funds Google’s monopolistic ventures. This article is dedicated to providing direct evidence that Google is intentionally banning advertisers from it’s […]